| |
Getting the Highest Price in the Shortest Time In order to get the highest price in the shortest time, you need to know how to market your home. List your house with an agent that has a strong multi-media marketing proposal and a proven process that they use to sell houses. As a seller's agent I believe in creatively representing your property. The better you market your home, the more offers you will get. And the more offers you get, the more choices you have to get the price and terms you want.
The most important factor of marketing your home is pricing it right. Your price should be adjusted to reflect the market, and the property's worth. The key is to get as many people as possible checking out your property. Having it priced fairly will help to ensure just that, versus having no buyers because your price is set too high. The National Realtors have studied pricing and have determined that pricing your house just 15% higher than market value reduces the number of prospective buyers who will look at your property by 50%! By the same token a house priced 15% below market value will increase buyer traffic by 30%.
Another important factor is the condition of your home. Make sure that your home looks ready to be sold. Fix any defects (peeling or faded paint, cracks, stains, etc.) Condition alone can sometimes prompt fast buying decisions. Not only should you fix any defects, but consider upgrading your home by making major repairs and cosmetic improvements before selling. A nice looking home triggers the emotional response that can lead to a financial response.
Learn how to negotiate the best terms for all parties involved. I will work hard to negotiate the offer on your behalf. My goal is to get the maximum price for your property and produce a qualified buyer who is ready to purchase your property. Terms are another factor which may be adjusted to attract buyers. If you insist on getting your asking price, think of what you can offer to the buyers, for example, improvements you've made, or even offering seller financing at a lower than market interest rate on a portion of the sale price. Convince them why they should be paying the price you have set. It is all about the negotiation and how the parties work together!
Lastly, get the buzz out about your home. At Kinlin Grover/GMAC we have brand recognition which translates into more buyers for you. I spend a lot of time making sure your house is in the MLS system, properly signed, using multi-level techniques to get the word out to other agents. I will take high-quality digital phots to include in advertising, interent marketing, gallery tours and on MLS. From the Kinlin Grover website and realtor.com your property will be transferred to other websites for increased exposure. I will represent and show your house on broker's tour day and quickly get you feedback from all showings. On your own, get the word out. It should be visible to passerby’s that your house if for sale, whether it be signs, local advertisements or you telling friends, family, and acquaintances.
| |